How Chinese social media can help your business - udemy course free

Understand how becoming active on Chinese social media will help your business and organization grow.

It is widely known that in China, popular social media platforms such as Facebook, Twitter, and Youtube are not available. In lieu, local equivalents the likes of Weibo, WeChat, and Youku has sprung up in the last decade that caters specifically to the Chinese demographic, psychographics, and consumer needs. Lots of people are surprised at the level of mobile and social media adoption by the Chinese netizens, and the gigantic opportunities this present for businesses that operate in China.

But these opportunities are not limited to China-based businesses. Increasingly, the global Chinese consumer class is taking its consumer habits and spending power with it abroad.

So how can your business or organization benefit from this seismic change?

This work introduces the basics of Chinese social media, and more specifically, what Chinese social media is, why it is important and relevant for businesses based in the west, and how western businesses and organizations can take advantage of the rising Chinese consumer class and Chinese online platforms.

In the work of the lecture, you will listen to the story of how an Australian lavender farm benefited unexpectedly from a social media boost. You will also learn the reasons that drive social media and mobile commerce in China. From there, you will receive a detailed look at how merchants are leveraging the increasingly connected young consumers to sell everything from film tickets, speedy food, taxi rides, to rings and even cars through mobile social platforms. You will notice how businesses in the west, whether they are in tourism, luxury retail, schooling, or actual estate, can benefit from gaining a better understanding of their Chinese clients through social media, and attract more potential clients through the same channels.

More specifically, you will learn:

1. Why you ought to care about what is happening in the Chinese online space
2. Potential for business growth through an understanding of Chinese social platforms
3. How your business (no matter what industry!) can benefit from the rising consumer tide and connectivity in China

This is the right work for you, whether you are a gigantic or small business, looking for more growth and engagement opportunities in the Chinese market.

udemy course free :https://www.udemy.com/how-chinese-social-media-can-help-your-business/