Psychology Of Business 2 - The Science Of Persuasion - Udemy course 100% OFF

 

Master the Principles of Persuasion in Marketing

In this course, you will gain a profound understanding of the seven principles of persuasion and learn how to seamlessly incorporate them into your marketing strategy. You’ll embark on an exploration of how to influence customer emotions using powerful techniques such as framing, scarcity, and loss aversion.

We’ll also delve into the psychological effects of social influence and group dynamics, revealing how these factors shape decision-making processes. Additionally, you’ll explore the fascinating field of neuroscience and discover how neurotransmitters impact consumer choices.

Moreover, this course will provide insights into the ethical considerations surrounding persuasion techniques, helping you assess the moral implications of your marketing strategies. You’ll learn what drives consumer behavior, empowering you to make informed and impactful decisions in your marketing efforts.

By the end of this course, you will understand how various factors—such as emotions, finances, age, culture, and hormones—affect consumer behavior. You will also be equipped with the knowledge to recognize when your techniques may cross the line into manipulation or coercion, along with strategies to counteract those tendencies.

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